Tillamook Campaign Photography

Tillamook County Creamery Association is a farmer-owned co-op that makes premium dairy products. Our strategy was to create photography that supported the marketing channels and featured the Tillamook product as the hero, to create consistent storytelling across the brand. We incorporated colors that complimented the flavors, added simple tonal props to support the storytelling, and focused on moments where the product is being enjoyed.

Photography Art Direction

In the span of two years, I art directed and led ten photoshoots, providing creative direction on set with photography crews of 10+ people. I mentored two senior designers in developing art direction decks and oversaw the complete retouching process.

Made While at Tillamook: Art Director: Molly Kennedy-Darling, Creative Director: Audrey Crespo, Senior Producer: Michael Hall, Producer: Richard Beardsley, Senior Designers: Rita Gonsalves & Allison Bagnell, Photographers: Leslie Grow & Erica Mae Allen, Food Stylist: Skylar Edberg, Prop Stylist: Kate Parisian, Retouchers: Jon Birdseye & Sean Onart

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